Client
Associated Press
Products
Data Stories, Interactive Data Vis
Services
Development
Year
2024-2025
The Associated Press needed engaging and reliable data visuals for their 2024 live elections coverage.
Their goal was to present election results in a way that resonated with the general public while meeting the high editorial standards of their newsroom and performing under real-time traffic conditions.
We built a suite of custom charts (cartogram map, margin-shift chart) and live-updating modules that translated complex election data and survey data into clear, engaging narratives.
These visuals anchored AP’s flagship election results page, contributing to record-breaking traffic in both views and new users on election night.
The visualizations helped millions of readers quickly understand electoral shifts, voter attitudes, and state outcomes, expanding AP’s reputation for trusted, accessible election reporting.